Hi, I'm Sophia Rowland.

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I am a product designer & strategist. I am passionate about creating meaningful relations between people and product systems. I've worked with brands like Under Armour and Cedars-Sinai to evaluate their current position within users’ lives and the market, utilizing design as a tool to visualize and set the trajectory of the brand's endeavors.

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To me, design & strategy is about the way things are interconnected. I see design as a puzzle that I can't wait to solve.

My process includes conducting ethnographic research, creating strategic frameworks, and lastly my favorite, concept visualization.

 

I have years of experience working with multidisciplinary teams to inspire clients via product visualizations, storytelling, frameworks, and user journeys.